October 19, 2021 - Google announces that they will change the AdSense auction from Second-price to First-price very soon. Google claimed...
October 05, 2021 - The growth of our digital life on the internet and various technologies not only changes our user journey but also...
January 31, 2019 - 進入這數碼世代,更多廣告投放在手機和網上,所以更需要依靠數據支持接觸目標受眾...
July 9, 2018 - Ad Fraud Problem Programmatic advertising has become more accessible for digital marketers ⎼ more ad…
September 4, 2018 - Brand safety is not a buzzword or a trend but a course of action that should…
March 22, 2018 - The recent announcement of “Better Ads Experience Program” from the Coalition for Better Ads rolls...
October 30, 2017 - It’s October, and Halloween has arrived! In the United States, Halloween’s marketing potential shines every...
October 30, 2017 - When marketers planning for their marketing campaign, they usually do a separate set for each...
December 8, 2017 - Issue: Brand safety on digital platforms has always been a top concern for advertisers and...
December 27, 2017 - We are about to step into 2018 in less than 3 days and things are…