October 30, 2017 - It’s October, and Halloween has arrived! In the United States, Halloween’s marketing potential shines every...
October 30, 2017 - When marketers planning for their marketing campaign, they usually do a separate set for each...
December 8, 2017 - Issue: Brand safety on digital platforms has always been a top concern for advertisers and...
December 27, 2017 - We are about to step into 2018 in less than 3 days and things are…
February 6, 2018 - As the leading mobile marketer, Hotmob understands that putting media budget to good use would..
February 24, 2017 - Social media has gained so much traction when it comes to consumer buying decision, particularly…
April 27, 2017 - Brand safety is a recurring issue in programmatic advertising and a huge concern in the…
May 30, 2017 - What is Ad Fraud? Ad fraud occurs when the ads are not seen or when…
March 9, 2017 - Native advertising has nurtured a new relationship between publisher and advertiser, in which the publisher wants the advertiser…
April 3, 2017 - Buying and selling advertising in the programmatic space is not limited to an open auction.…