Oct 25, 2022 - A group might not represent various personas that can be targeted. The potential audience reach of these platforms might surprise you.
Aug 20, 2022 - What better way to find out the insights on parents’ content preferences than by online search on Summer holiday activities?
Aug 20, 2022 - This FAQ blog provides you with a quick FAQ on university students investment behaviours through app usage and web data monitoring...
July 18, 2022 - HKers immersed in cakes and ale even during the epidemic. What are the key insights for brands and marketers to make plans in H2?
20 June, 2022 - We tracked the digital footprints of users based on data from one of the most popular food & drink apps in HK to analyse their ...
21 May, 2022 - Compare the foot traffic before and after the new station operation by geo location data tracking...
October 19, 2021 - Read more on this series to unlock Hong Kong Data Audiences: Festive Diners......
September 13, 2021 - Read more on this series to unlock Hong Kong Data Audiences: Mirror Fans & Olympics Lovers...
February 21, 2019 - 初次見面時，獲得良好的印象固然重要，網絡行銷亦不例外...
April 26, 2017 - Last year, Pokémon Go went viral as an augmented reality (AR) smartphone game and even…