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Hong Kong Mobile Usage Insight Report 2017

Hong Kong Mobile Usage Insight Report 2017

Hotmob Launches First View Video Network That Complies With Brand Safety

April 3, 2017 – Hotmob, the leading mobile marketing company that operates the...

Eigaland’s Mobile Video Is Set To Outperform Traditional Media In Japan

April 17, 2017 - Hong Kong, April 11, 2017 – Hotmob, the leading mobile marketing company that operates the...

Chatbot 2018 Outlook

December 29, 2017 - You have got NO chatbot integrated into your customer service systems?Chatbots are the new...

Hotmob Video Ad On Demand Fact Sheet [Infographics]

September 28, 2017 - Mobile video consumption has increased nearly 20% in 2017, with mobile viewing on smartphones and...

Hotmob Launches ALCANZAR: A Demand Side Platform With Brand-Protection Strategy In Place

April 27, 2017 - Hotmob, the leading mobile marketing company, today announced its...

How Social Media Influence Consumer Purchase Decisions?

February 24, 2017 - Social media has gained so much traction when it comes to consumer buying decision, particularly…

Understanding Brand-Safety in Programmatic Advertising

April 27, 2017 - Brand safety is a recurring issue in programmatic advertising and a huge concern in the…

What You Need To Know About Ad Fraud in Programmatic

May 30, 2017 - What is Ad Fraud? Ad fraud occurs when the ads are not seen or when…

How to Measure Native Advertising Effectiveness? The Metrics That Matter

March 9, 2017 - Native advertising has nurtured a new relationship between publisher and advertiser, in which the publisher wants the advertiser…