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How Geo-targeting Helps Marketers Reach Relevant Prospects
Feb 27, 2023 - With geo-targeting, retailers and businesses can reach relevant prospects effectively. Read this traffic analysis on border crossings.
Utilise Hotmob Data Dashboard for More Effective Reporting
Jan 18, 2023 - The best way to present data starts from visualisation. Discover how a data dashboard can facilitate your reporting from these samples.
What’s Hot, What’s Not? Capitalizing on the Captive Audience
Nov 28, 2022 - Getting a heads-up prior to an event could save one’s time and effort to launch a series of marketing activities. See what we’ve got!
Explore Potential Audiences Determined by Persona and Taxonomy Analysis
Oct 25, 2022 - A group might not represent various personas that can be targeted. The potential audience reach of these platforms might surprise you.
Extract behavioural insights from moviegoers’ online browsing content
Sep 27, 2022 - First sight, second thoughts. What behavioural insights could we derived from active audience digital footprints and browsed contents?
Mastering Retargeting Strategies to Maximise Leads Effectively
Sep 27, 2022 - Lead generation is not just about getting the numbers right. Mastering these retargeting strategies to maximise quality leads.
Summer is almost over! Have you planned any kids activities?
Aug 20, 2022 - What better way to find out the insights on parents’ content preferences than by online search on Summer holiday activities?
Discover More on Investment Intents of University Students!
Aug 20, 2022 - This FAQ blog provides you with a quick FAQ on university students investment behaviours through app usage and web data monitoring...
Fun Facts and Findings About Hong Kong Food Culture and Trends
July 18, 2022 - HKers immersed in cakes and ale even during the epidemic. What are the key insights for brands and marketers to make plans in H2?
Get a Grasp on User Keyword Search and Web Browsing Behaviours
20 June, 2022 - We tracked the digital footprints of users based on data from one of the most popular food & drink apps in HK to analyse their ...