Background / Objective:
Luxury brand Dior discharged its Addict series new Ultra-Gloss in Hong Kong market with actress Jennifer Lawrence seductive appearance.
With the creative provided, Oscar-winner Jennifer Lawrence flaunts a pink lip colour with the new plumping gloss in the Pop Up mobile ad, which is delivered in Hong Kong Movie app, one of the top lifestyle app and biggest movie community in Hong Kong. The Pop Up ad undeniably attracts great attention from movie goers as the viewership performance has demonstrated.
Apr 5 – 10, 2016
Hong Kong Movie (iPhone)