Background / Objective:
Caltex promotes holiday season sales this winter by rewarding loyal customers a 5-star car wash kit that can be redeemed by collecting stamps through purchasing petrol and get them at a special price.
The HTML5 campaign features a slot machine that showing off different combinations of cleansing product and tool that help to form a 5-star clean solution. Audience may tab onto the unwashed car to view the perfect match.
HTML5 Pop up
Dec 7-20, 2015
SingTao Group News (iPhone, Android), L2 Car (iPhone, Android)