(Hong Kong, 1/06/ 2010) Hotmob Ltd is pleased to announce the launch of the first and largest mobile media network in Hong Kong and the Greater China
Region. Hotmob has partnered with top tier content publishers, instant messaging service providers, internet forums, operators and mobile TV
companies to jointly develop the mobile advertising market in the region. With these partnerships, Hotmob’s mobile advertising network has been
growing at a faster pace, with an increase of 400% growth in monthly impression in March this year comparing with the figures in last September.
Hotmob's mobile advertising network currently covers various mobile platforms including WAP (mobile Web), iPhone, Nokia Ovi and Android.
Hotmob’s advertising network consists of partnerships with BabyKingdom, Commercial Radio Interactive, CSL, Companhia de Telecomunicates
de Macau (CTM), Discuss.com.hk, eBuddy, Green Tomato, Headline Daily, Leisure Guide, OpenRice, Thailandfans, Uwants.com and W. TV. These partnerships
add weight to the belief that mobile is the best new advertising medium to reach target audiences and provide the best ROI to advertisers.
Under terms of the partnership agreement, Hotmob becomes mobile advertising agencies for the fore-mentioned partners, responsible for ad
selling of their mobile sites, applications or mobile portals. They will deploy Hotmob’s ad serving solution and network to drive new revenue
streams. With the sophisticated ad serving network offered by Hotmob, advertisers can easily reach their target audiences with measurable
results.
“ I am pleased that Hotmob’s advertising network is well-supported by blue chip operators and publishers. The wide
adoption of smartphones have accelerated the growth of mobile internet and changed the face of mobile advertising medium. It is the right time for
advertiser to think about mobile advertising. More advertisers are expected to increase the portion of mobile advertising in their marketing
budget,” Mr. Johnny Wong, Director of Hotmob Ltd, said.
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